On June 1, 2011, Oxfam launched an international campaign. GROW aims to build a better food system: one that sustainably feeds a growing population (estimated to reach nine billion by 2050) and empowers poor people to earn a living, feed their families, and thrive. This brochure is intended for a popular audience, organizing the core information that the campaign is based upon and the solutions that Oxfam proposes by way of it's subtitle: Food. Justice. Planet.