WEB // ACT FAST for Oxfam

ACT FAST is "a community of ordinary people with an extraordinary vision: We believe our efforts can end poverty and injustice. If you’re ready to take action, large or small, then we invite you to join us."

Leading the creative concept for the site, I was responsible for information architecture, wireframing, user interface and visual design. I continue to lead in the ongoing upkeep of the site and promotional strategies driving key campaigning moments throughout the year. The 2012 International Women's Day campaign resulted in over 7,000 unique visitors to the site and actions that generated nearly 9 million unique brand impressions.

BRANDING // CHANGE logo

A redesign of the CHANGE logo to reflect Oxfam's new global brand. This retains a nod to the leaf design from the original CHANGE identity.

 

(Currently, Oxfam is undergoing the shift to a new global brand. This suite reflects the new brand assets that you'll begin to see more of in future communications products.)  

WEB // Sahel share graphics

Infographics using photos to highlight the food crisis in West Africa.

WEB // Personal fundraising pages

Custom design of Oxfam's personal fundraising pages on the Stay Classy platform. Complete with infographics, video and custom content, the look and feel of these pages hangs well with the rest of Oxfam America's web presence.
 

BRANDING & WEB // Metamind

In early spring I began working with a new client, metaMind INSTITUTE. The principal, Josh Summers, is currently an acupuncturist and yoga teacher who travels all over the world teaching. metaMind INSTITUTE "is dedicated to improving mind capacities for surviving and thriving in an adaptive environment." Needless to say it has been some truly inspired work. And, I couldn't have asked for a better client. We started with the logo then moved on to full web visual design.
Check out their site: metamindinstitute.com